Haldiram’s Snacks Food, India’s leading snack and food brand, confirmed on Monday that it has sold a stake to two new investors—International Holding Company (IHC) and Alpha Wave Global.
The financial details of the deal were not disclosed, according to news agency PTI. This follows the announcement from Sunday, where Haldiram’s revealed a minority stake acquisition by Singapore-based investment firm Temasek, the specifics of which also remain undisclosed.
Global expansion
The investment by IHC and Alpha Wave Global comes as part of Haldiram’s ongoing equity round and is expected to bolster the brand’s financial position, accelerating its global expansion, particularly in key markets such as the US and the Middle East.
The statement noted that these markets, which show rising demand for Indian snacks and cuisine, would be the primary focus for Haldiram’s international growth strategy. The company highlighted that the investment showcases IHC’s and Alpha Wave’s commitment to supporting dominant consumer brands.
Valuation details
Industry sources suggest that IHC and Alpha Wave Global are collectively acquiring around a 6% stake in Haldiram Snacks Food, which is valued at approximately USD 10 billion (around Rs 85,000 crore). This deal is considered one of the largest in India’s packaged food sector.
Alpha Wave Global is a global investment firm with expertise in private equity, private credit, and public markets, while IHC, based in the UAE, is one of the largest investment companies globally. Both investors are expected to leverage their networks and expertise to help Haldiram broaden its footprint in international markets and strengthen its presence in India.
Strategic partnership
A spokesperson for Haldirams commented on the partnership, emphasizing the long-term support that would drive the company’s growth. “With this partnership, we are well-positioned to enhance our product offerings, expand our operations, and further our mission to make Haldirams a household name in the Middle East and other international markets,” the spokesperson said.
Rick Gerson, Co-founder and Chairman of Alpha Wave Global, expressed his excitement about the partnership, stating, “We are proud to become a shareholder and partner with Haldirams in this next stage of their growth both domestically and internationally while maintaining the delight they have brought to customers for close to a century.”
IHC’s CEO, Syed Basar Shueb, added, “This investment aligns with Alpha Wave’s and IHC’s strategy to support leading companies that are making a global impact. We look forward to working closely with Haldirams to drive innovation and expand its market presence.”
PwC Investment Banking team acted as the advisor for this transaction, while Khaitan & Co provided legal support.
Haldiram‘s legacy
Haldiram’s, founded in 1937 in Bikaner, Rajasthan, by Ganga Bhishen Agarwal, has grown to become a household name in India and is now sold in over 80 countries. The brand’s packaged snacks business is a result of the merger of its Delhi-based and Nagpur-based operations, which is still pending final regulatory approvals.
In 2022, the National Company Law Tribunal approved the merger of Haldiram Snacks and Haldiram Foods International, marking a new phase of growth for the company as it pursues its global ambitions.
